Online Doctor of Philosophy in Sales and Marketing (Ph.D. in S&M) Degree Program Overview
The online Doctor of Philosophy in Sales and Marketing (Ph.D. in S&M) is a research-based, highest academic degree that focuses on original, empirical research and the development of digital transformation, consumer behavior, and evolving market trends. This 3–6-year doctoral program is designed for master’s degree holders who want to explore consumer behavior, digital marketing tools and techniques, brand management, and sales optimization.
The distance/online Ph.D. in Sales and Marketing Program is an ideal option for those who want to improve their research expertise, aiming to understand consumer behavior through a flexible, affordable format that allows them to balance work and studies, such as working professionals and remote learners. Whether you are aspiring to upgrade the brand visibility that helps to drive profit, or want to analyze the ongoing market trends, and develop strategic marketing campaigns to optimize sales performance. The distance Ph.D. in Sales and Marketing Course offers advanced research skills, data-driven methodologies, and strategic insights to drive business growth and consumer engagement.
In India, UGC-DEB has not fully regulated online and distance Ph.D. programs; aspiring candidates should opt for International Universities or National Universities that offer this course through part-time or hybrid modes.
Online or Distance Ph.D. in Sales and Marketing Program- Key Highlights
Pursuing a Part-Time Ph.D. Sales and Marketing Course via a flexible mode allows you to dedicate time to strategic business management while successfully balancing professional and personal commitments. The format of online and distance learning courses is highly beneficial for working professionals, remote learners, and business practitioners. You can complete the mandatory coursework through online and recorded lectures, along with digital learning materials, from anywhere and at any time.
| Aspect | Details |
| Name of The Course | Doctor of Philosophy in Sales and Marketing (Ph.D. Sales and Marketing) |
| Course Type | Online & Distance |
| Duration of the Ph.D. Course | 3-6 Years (Minimum 3 years) |
| Learning Modes | Coursework (Online/Contact Classes), Thesis Research, Supervisor Meetings, Viva Voce |
| Eligibility Criteria | Master's degree (M.B.A./M.Com/M.Phil) in Business, Marketing, or a relevant subject |
| Future Outcome | Professor/Dean, Marketing Research Director, Chief Marketing Officer (CMO), Strategic Consultant |
| Salary Package | INR 12-20 LPA |
Online Ph.D in Sales and Marketing Program - Eligibility Criteria & Duration of the Course
Those who are passionate about strategic business growth and want to deepen their understanding, focusing on advanced research and intervention development to attain the highest academic qualification with flexible learning, must pursue a Ph.D. in Sales and Marketing. This is the ultimate path for graduates seeking to acquire advanced research and functional expertise in the academic and professional business spheres. This doctoral degree enables candidates to contribute original research to their field.
Course Duration
- Minimum Duration: The course can be completed within a minimum of 3 years. However, some of the Universities may also offer shorter duration based on course credits, structure, and institutional guidelines.
- Maximum Duration: Students can complete this multidisciplinary degree within a maximum of 6 years.
- The program is divided into 2 primary phases, each focusing on different aspects of Sales and Marketing research and Consumer Behavior, including research projects, dissertations, and internships.
Eligibility Criteria
- Educational Qualification: A postgraduation degree in a relevant subject from a recognized university or equivalent.
- Minimum Marks: Generally, candidates must score at least 50–55% in their postgraduate degree.
- Age Limit: No age limit is applicable for pursuing a Ph.D. in Sales and Marketing.
Choose the best university and course that fit your career and personal objectives by getting in touch with Education Mitra. Get free expert guidance at your convenience.
Online/Distance Ph.D. in Sales and Marketing Program - Fee Structure
Pursuing a Ph.D. in Sales and Marketing is an excellent choice for professionals looking to advance their expertise in academic or industry research in brand promotion and marketing management. Fees may differ significantly between Central Universities and Private Institutions. At Education Mitra, we help learners compare and select the best Ph.D. program that matches their budget, goals, and research interests—ensuring a credible and rewarding learning experience.
| Online Ph.D. Sales and Marketing Fees | INR 1,00,000 – 4,00,000 (Varies by university type and mode) |
Online Ph.D. in Sales and Marketing Admission Process
Ph.D. in Sales and Marketing Programs in India require students to follow university admission rules. The digital admission process has made enrollment simpler and time-efficient, eliminating long queues and allowing students to access their desired course in just a few steps.
Here are some of the most common steps, followed by universities nowadays.
- Step 1: Go to the university research portal or visit the Education Mitra official site.
- Step 2: Locate the Ph.D. application link and register using your basic details.
- Step 3: Fill in the academic and personal details and submit a Research Proposal Abstract.
- Step 4: Attach the scanned copy of the documents and a valid NET/JRF/Entrance Scorecard if required by the university.
- Step 5: Pay the application/registration fee using online payment methods.
- Step 6: Attend the mandatory Research Entrance Test (if required) and the Interview/Viva Voce with the Doctoral Committee.
For a smooth and seamless admission process, it is advisable to get in touch with Education Mitra and get easy access to compare and choose among 100+ recognized universities – at your fingertips.
Programme Benefits – Why Choose an Online/Distance Ph.D. in Sales and Marketing Program
An Online/Distance Ph.D. in Sales and Marketing program is one of the most sought-after, highest-level degrees for aspirants who wish to develop their career in academic research, strategic consulting, or top-tier management through a flexible learning course. The program offers the perfect blend of academic rigor and professional recognition. The part-time format allows learners to pursue their education while balancing jobs and other commitments. Moreover, pursuing a degree from an International University offers global networking and collaborative research opportunities.
The Ph.D. in Marketing course is an ideal option for working professionals like Senior Managers, Marketing Heads, and Consultants seeking career advancement and the ability to contribute original, evidence-based knowledge to business strategy.
What are the Subjects of the Distance/Online PhD in Sales and Marketing Program?
The Online Ph.D. in Sales and Marketing Course provides a structured approach to advanced research methodology for sales and marketing theories. The curriculum covers topics to strengthen students’ analytical, theoretical, and independent research abilities during the mandatory coursework phase (usually the first two semesters), with the remainder based on independent thesis work.
These subjects are usually part of the online PhD in Sales and Marketing Course.
| Advanced Marketing Theory | Digital Marketing Analytics |
| Consumer Behavior & Neuromarketing | Thesis Proposal Defense |
| Quantitative Research & Data Modeling | Research Ethics & Publication Tools |
| Brand Management & Competitive Strategy | Thesis |
| Research and Projects | Thesis Submission & Viva Voce |
Why Pursue an Online Ph.D. in Sales and Marketing Program - Important Features of the Programme
Those who are passionate about understanding market dynamics, developing profitable business models, and solving complex strategic challenges must opt for a Ph.D. in Marketing. The course allows them to acquire relevant skills and knowledge while managing their jobs and family responsibilities.
Key Features:
- Advanced training in research methodologies and analytical tools.
- Opportunity to publish research in global journals and conferences.
- Part-time mode offers flexibility for working individuals.
- International university programs offer a broader scope and recognition.
- Prepares scholars for leadership roles in corporate strategy, branding, and market research.
Job Roles & Salary Trends
Graduates with a distance Ph.D. in Sales and Marketing course can pursue elite roles depending on their research specialization and institution type. Salaries are generally high and stable in academia and policy.
| Job Role | Approx. Salary (INR per annum) |
| Professor/Research Scholar | ₹12 – ₹20 LPA |
| Marketing Director | ₹15 – ₹25 LPA |
| Brand & Strategy Consultant | ₹12 – ₹22 LPA |
| Sales Performance Analyst | ₹ 10 – ₹18 LPA |
| Consumer Insights Researcher | ₹12 – ₹20 LPA |
| Market Policy Analyst | ₹ 10 – ₹18 LPA |
What will you get in the Online Ph.D. in Sales and Marketing Degree Course?
A Ph.D. in Sales and Marketing Program with Education Mitra gives you the perfect combination of knowledge, flexibility, and career-oriented learning from top international and national universities. The program is designed to help you develop in-depth expertise in your research area and contribute to the academic field.
You Will Get:
- Globally recognized doctoral degree
- Flexible online/hybrid learning with expert supervision
- Access to digital research databases & e-libraries
- Affordable fee structure with EMI options
- Regular assessments, feedback, and thesis support
- Career guidance and global placement support
What does the Online Ph.D. Course Offer?
The Ph.D. in Sales and Marketing Program offers a deep understanding of research epistemology, advanced statistical models, and specialized theories in consumer behavior and market strategy. The program bridges theoretical knowledge with empirical application, preparing scholars for leadership in academic, consulting, and corporate executive settings.
- S Strong foundation in research philosophy, marketing strategy, and advanced statistical modeling.
- Enhances your ability to design experiments, analyze consumer behavior, and publish research.
- Prepares you for top positions in academia, consulting, corporate leadership, and policy-making.
Top Affordable Universities and Colleges for Online Ph.D. Course
Pursuing an online Ph.D. in Sales and Marketing program is the best option for those who wish to acquire relevant skills to work in the Sales and Marketing Department or research divisions. Since UGC does not fully recognize online and distance Ph.D. courses, students often opt for a UGC-approved Part-Time course or a well-known International University. Get in touch with Education Mitra and book a free career counseling session to make an informed decision.
| Best Online learning PhD University/College in India or Abroad | Online Ph.D. Sales and Marketing Fees | About PhD Course Eligibility |
| Paris American International University (PAIU) | €6200 (Total Program Fee) | Master’s degree in a relevant subject or equivalent |
| MIT University Shillong [Part-Time Mode] | ₹ 75,000* (Per Year) | Master’s degree in a relevant subject or equivalent |
Note: Fees are estimates and vary. Part-time research requires periodic on-campus attendance for coursework and system access.
Top Companies Hiring Online Ph.D. Professionals
Candidates who have completed a Doctoral Degree in Behavioral Science are highly sought after for specialized leadership and knowledge creation roles across sectors.
Top Hiring Firms for Online Ph.D. in India
- FMCG Giants
- Global Consulting Firms
- Ed-Tech & SaaS Companies
- Market Research Agencies
- Corporate Strategy Departments
- Universities and Think Tanks
Tips to Choose the Best Online Ph.D. In Sales and Marketing Courses
Pursuing a Ph.D. in a flexible format can be challenging due to the limited options available. Students should consider International Universities or UGC-approved Part-Time Research for this degree, as UGC does not fully approve online Ph.D. programs.
Prioritize: Check the university's accreditation, the supervisor’s expertise in your chosen research area (e.g., consumer psychology, branding, market analytics), the department's research track record, and access to specialized statistical software and research participants. Ensure the degree is globally recognized and aligns with your professional goals.
Conclusion
Pursuing an Online/Part-Time Ph.D. in Sales & Marketing is a transformative step toward becoming a thought leader in the global business landscape. With the right research direction, supervision, and dedication, scholars can influence branding trends, consumer culture, and digital strategies. This doctoral program is perfect for professionals aiming for academic excellence and high-impact corporate roles.
Enroll today through Education Mitra to begin shaping a better tomorrow.
Book your free counseling session with our academic experts today and explore popular online and distance learning courses that align with your career path.